No more black boxes.

Project Hercules is an end-to-end data activation platform with powerful, data agnostic predictive science and the ability to deploy it at scale. The platform enables clients to:

  • Have world class predictive science at their fingertips.

  • Extract maximum value from any type of data.

  • Activate cross-channel campaigns from a central node. 

  • Significantly improve attribution.

  • Move the needle in programmatic pricing and yield.

 

With the Project Hercules Platform, marketers, agencies, and publishers can overcome the walled gardens and be masters of their of their data activation strategies.